The RetailShow 2024 (official name: Exhibition of Equipment, Technology and Services for Retail – RetailShow) is the largest annual B2B retail trade exhibition in Warsaw, Poland, held on November 20–21, 2024 at the EXPO XXI International Exhibition Center. It features over 200 companies presenting retail store equipment, IT solutions, security systems, and services for retail chains. The event is organized by ECP Polska Spółka z o.o. Sp.k., the official organizer of the RetailShow. At RetailShow 2024, iDATA benefited from a standout booth that attracted busy industry professionals. A well‑planned booth design by Newpower showcased iDATA’s retail solutions clearly and professionally, making the space inviting and easy to navigate. This strategic layout and branding helped draw in key buyers, foster product demonstrations, and enhance networking opportunities, contributing to iDATA’s successful presence at the Poland retail expo. Included keywords: booth, booth design.