The Moscow International Book Fair (MIBF) 2025 was held September 3‑7, 2025 at the VDNH Exhibition Centre (Pavilion 57) in Moscow, Russia, and is organized by the General Directorate of International Book Exhibitions and Fairs as one of the oldest and largest book trade events in the world, attracting hundreds of publishers, authors, and industry professionals. NewPower’s booth design for YinZu delivered eye‑catching branding, clear content zones, and interactive displays that made the booth stand out amid a crowded literary hall. The effective booth design attracted targeted visitors, encouraged engagement with YinZu’s publications, boosted visibility in a competitive environment, and helped the company secure valuable leads and partnerships at the fair.