American Academy of Dermatology Annual Meeting (ADD) – Peninsula

The American Academy of Dermatology Annual Meeting is the largest dermatology professional event in the U.S., featuring hundreds of scientific sessions, hands-on workshops, and a large exhibit hall showcasing the latest skincare products and technologies.

At such a major industry show, an outstanding booth and thoughtful booth design are essential for drawing attendees amid many competitors. NewPower’s booth design helped Peninsula stand out by creating an appealing, professional space that clearly communicated its brand and offerings, encouraged visitor engagement, and showcased key products and services effectively. A strong booth experience increases foot traffic, enhances brand visibility, and fosters meaningful discussions with dermatology professionals, contributing to measurable success at the event.