At a flagship industry platform like the China (Shenzhen) International Brand Underwear Fair, which attracts hundreds of apparel brands and thousands of professional buyers from the intimate apparel, lingerie, and fashion sectors, effective booth design is essential for visibility and visitor engagement. For MIXIANGLAN, NewPower’s booth design likely combined striking visual branding with a clear, organized layout that showcased their knitwear and lingerie products effectively. A well‑designed booth draws foot traffic, highlights product features at a glance, and creates inviting spaces for demonstrations and professional discussions. This strategic focus on booth design helped MIXIANGLAN strengthen brand recognition, attract qualified buyers, and generate quality business leads at the exhibition.