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2023 Shanghai Auto Parts Exhibition – AURORA

About the Booth

At a major industry event like Automechanika Shanghai 2023, an impactful booth presence is essential for capturing attention among numerous competitors. NewPower’s booth design for AURORA focused on clear visual branding, well‑defined product display zones, and intuitive visitor circulation. This design attracted targeted professional attendees, facilitated meaningful product demonstrations, and reinforced AURORA’s market positioning. By enhancing engagement and dwell time at the booth, the booth design helped convert traffic into quality business leads and strengthened AURORA’s brand impact at the show.
Exhibitor
AURORA
Expo Name
2023 Shanghai Auto Parts Exhibition
Date
11/2023
Location
Shanghai
Size
28 Square meters
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A 3D render of a blue and white exhibition stand featuring product displays, a reception counter with a screen, and a female avatar standing behind it.
A 3D rendering of a blue and white trade show booth, highlighting the product display shelves, a reception desk, and a female avatar.
A 3D render of a blue and white exhibition stand featuring product displays, a reception counter with a screen, and a female avatar standing behind it.
An overhead 3D rendering of a blue and white exhibition booth with display shelves, a reception counter, and two small tables with white chairs.
A blue and white trade show booth displaying rows of automotive lighting products on shelves, with a reception desk and tables for visitors.

About 2023 Shanghai Auto Parts Exhibition

The Shanghai Auto Parts Exhibition is a professional sourcing event for automotive components, connecting manufacturers with OEM and aftermarket buyers. For a brand in the automotive parts and components sector, a well-executed exhibition presence is essential to stand out in a crowded hall and convert visitor footfall into qualified conversations.

How New Power Exhibition Delivered for AURORA

New Power Exhibition managed the complete project lifecycle for AURORA at 2023 Shanghai Auto Parts Exhibition, beginning with a needs analysis and 3D concept design tailored to the brand’s products and audience. After design sign-off, our in-house fabrication team produced the booth structure, graphics and fixtures to specification, with strict quality control before packing.

For international logistics, we handled customs documentation, freight booking and delivery scheduling to the venue, then deployed a certified installation crew for on-site assembly, electrical fit-out and final finishing. After the show closed, our team managed dismantling and return logistics, leaving the exhibitor free to focus on follow-up with leads.

Why Brands Choose New Power Exhibition

With 18 years of experience and completed projects across 118+ cities in 32 countries, New Power Exhibition delivers turnkey exhibition solutions that de-risk international exhibiting. Our single point of accountability covers design, fabrication, freight, union-compliant installation and dismantling — so exhibitors get a consistent, professional result at every venue, every time.