At Alternative Products Expo 2024, a well-executed booth design by Newpower would have helped Summo’s booth stand out in a crowded vape and alternative products marketplace. An effective booth layout enhances product visibility, quickly communicating Summo’s brand and e-cigarette innovations to thousands of professional attendees. Good booth design draws foot traffic, highlights key products, and creates engaging spaces for demonstrations and discussions, ultimately boosting Summo’s brand recognition, networking opportunities, and leads generation during the expo.