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2023 Hong Kong International Lighting Fair – UNICORNLIFE

About the Booth

At the 2023 Hong Kong International Lighting Fair (Autumn Edition), newpower’s booth design was instrumental in helping UNICORNLIFE attract attention in one of Asia’s largest lighting trade platforms. With thousands of exhibitors and global buyers focused on innovative lighting products and technology, a strategically designed booth helped UNICORNLIFE stand out visually and communicate its brand identity effectively. Thoughtful booth design optimized space for product display, facilitated intuitive navigation, and created compelling visual cues that drew visitors in. This increased dwell time, encouraged direct engagement, and generated stronger lead opportunities in a competitive, high‑traffic exhibition environment.
Exhibitor
UNICORNLIFE
Expo Name
2023 Hong Kong International Lighting Fair
Date
10/2023
Location
Hong Kong
Size
32 Square meters
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3D render of a modern trade show booth in orange and white, featuring product displays, a reception desk, and seating areas.
3D render of a modern trade show booth in orange and white, featuring product displays, a reception desk, and seating areas.
Isometric 3D rendering of a white and orange exhibition booth with display panels, a reception counter, and small seating areas.
People interact at a busy trade show booth with a white counter and orange branding, showcasing light fixtures.
People gather in a lively trade show booth with orange accents, displaying various lighting products, a counter, and seating.

About 2023 Hong Kong International Lighting Fair

The Hong Kong International Lighting Fair is a key sourcing event for the lighting industry, covering LED, smart lighting, decorative fixtures and professional illumination. For a brand in the lighting and smart illumination sector, a well-executed exhibition presence is essential to stand out in a crowded hall and convert visitor footfall into qualified conversations.

How New Power Exhibition Delivered for UNICORNLIFE

New Power Exhibition managed the complete project lifecycle for UNICORNLIFE at 2023 Hong Kong International Lighting Fair, beginning with a needs analysis and 3D concept design tailored to the brand’s products and audience. After design sign-off, our in-house fabrication team produced the booth structure, graphics and fixtures to specification, with strict quality control before packing.

For international logistics, we handled customs documentation, freight booking and delivery scheduling to the venue, then deployed a certified installation crew for on-site assembly, electrical fit-out and final finishing. After the show closed, our team managed dismantling and return logistics, leaving the exhibitor free to focus on follow-up with leads.

Why Brands Choose New Power Exhibition

With 18 years of experience and completed projects across 118+ cities in 32 countries, New Power Exhibition delivers turnkey exhibition solutions that de-risk international exhibiting. Our single point of accountability covers design, fabrication, freight, union-compliant installation and dismantling — so exhibitors get a consistent, professional result at every venue, every time.