At a major industry platform like the China (Shenzhen) International Gifts, Handicrafts, Watches & Houseware Fair, which attracts thousands of exhibitors and tens of thousands of professional buyers from gifts, crafts, home goods, and lifestyle sectors, effective booth design is essential for visibility and engagement. For COFCO, NewPower’s booth design likely combined striking visual branding with a clear, organized layout that highlighted their product range and key offerings. A well‑designed booth draws targeted foot traffic, showcases product features intuitively, and provides inviting spaces for product demonstrations and buyer conversations. This strategic emphasis on booth design helped COFCO strengthen brand recognition, engage professional visitors, and generate quality leads at the exhibition.
