At a major industry platform like CIPM 2021 (Autumn) — a leading trade fair that attracts manufacturers, suppliers, and buyers across pharmaceutical production, packaging, and testing technologies — effective booth design is essential to stand out and engage visitors. For STIER, NewPower’s booth design likely combined strong visual branding, clear product display zones, and a logical layout that showcased core machinery solutions. A well‑designed booth draws foot traffic, highlights product advantages, and provides intuitive spaces for demonstrations and discussions. This helped STIER increase visibility, engage professional attendees, and generate quality leads, contributing to tangible success at the exhibition.