At a large technical exhibition such as ITES Shenzhen Industrial Expo 2023, a strong booth presence is essential to stand out among specialized industrial suppliers. NewPower’s booth design for HIPPSC emphasized clear brand identity, organized product display zones, and interactive demonstration spaces tailored to visitors’ technical interests. The thoughtful booth design improved visitor flow and dwell time, highlighted core technologies, and facilitated meaningful engagement with engineers and decision-makers. As a result, HIPPSC attracted qualified traffic, strengthened industry connections, and generated valuable business leads.