The ExpoElectronica 2024 was held at the Crocus Expo International Exhibition Centre in Moscow, Russia, and is jointly organized by Hyve Group Plc (ITE Group) and Primexpo as Russia’s leading electronics components and equipment expo. As a major industry event with thousands of professionals attending from across Eastern Europe, it showcases the full electronics supply chain from semiconductors to passive components. NewPower’s booth design for Khenko utilized strategic layout, strong branding, and interactive demo areas, making the booth visually engaging and easy to navigate. This effective booth design attracted targeted visitors, enhanced Khenko’s product visibility, drove engagement, and contributed to measurable success at the exhibition.