The InterCHARM 2024 International Exhibition of Perfumery and Cosmetics was held October 9–12, 2024 at the Crocus Expo International Exhibition Centre in Moscow/Krasnogorsk, Russia, and is organized by InterCHARM (ExpoVisionRus) as Russia’s largest beauty, cosmetics, and professional beauty equipment trade show, drawing thousands of professionals, distributors, brands, and buyers from around the world.
At InterCHARM, NewPower’s booth design for MingZhuang combined eye-catching graphics, clear product zones, and interactive elements, making the booth stand out in a competitive hall. The effective booth design attracted targeted visitors, enhanced product engagement, strengthened brand visibility, and helped MingZhuang generate quality leads and business partnerships at the exhibition.