The PIR Expo 2024 (International Exhibition of Hospitality Industry Professionals) was held October 21–24, 2024 at the Crocus Expo International Exhibition Centre, Krasnogorsk/Moscow, Russia. It’s one of the largest annual hospitality and HoReCa trade events in Russia, bringing together hotel, restaurant, catering, and service industry professionals and suppliers, and is organized by PIR Group. NewPower’s booth design for PITO created a visually striking booth with clear branding, well-organized product zones, and interactive displays. The effective booth design attracted targeted visitors, encouraged longer engagement with PITO’s solutions, enhanced brand visibility, and helped the company generate strong leads and business connections at the exhibition.
