At the China (Shenzhen) International Cultural Industries Fair (ICIF 2021)—a flagship cultural industry platform attracting thousands of organizations, buyers, and cultural professionals—effective booth design was essential for standing out and engaging visitors. For BENGBU, NewPower’s booth design likely combined striking visual branding, clear thematic presentation, and a functional layout that highlighted the company’s cultural products and creative strengths. A well‑designed booth draws more foot traffic, makes key offerings intuitive, and provides inviting spaces for interactions and demonstrations. This strategic focus on booth design helped BENGBU increase its visibility, attract professional interest, and generate quality leads at the exhibition.
