At a niche but influential industry gathering like this forum, a compelling booth presence is critical to grabbing attention from professional visitors and partners. NewPower’s booth design for AKAW emphasized clean brand visuals, logical product zones, and interactive spaces that reinforced AKAW’s identity in the skateboarding community. This thoughtful booth design improved navigation and visitor engagement, encouraging meaningful conversations and stronger brand recall. The result was increased traffic and higher quality leads for AKAW at the event.