International Beauty Show New York, one of the largest and longest-running professional beauty industry trade shows in the United States. It was held March 23–25, 2025 at the Jacob K. Javits Convention Center in New York City, New York, and is organized by Questex Media Group, bringing together thousands of salon professionals, beauty brands, and industry buyers. For Shunfa Hair, exhibiting at IBS New York with a standout booth and expert booth design by NewPower played a key role in success. A visually striking booth draws targeted foot traffic among beauty professionals, clearly showcases product features like hair tools and extensions, and creates immersive brand experiences. In a crowded trade show environment where first impressions matter, excellent booth design helps elevate brand visibility, engage buyers, and generate high-quality leads that drive business growth.
