FHA-HoReCa is a premier platform for the hospitality and foodservice sectors, making it a highly competitive environment. For Angel, a leading yeast and baking solutions provider, the booth design by newpower was crucial for its success. The innovative booth featured an open, welcoming layout and a live baking station. This dynamic element not only showcased the quality of Angel's products in action but also drew in significant foot traffic with appealing aromas and visuals. This strategic design facilitated direct engagement with potential clients, effectively communicating Angel's brand value and helping them stand out to secure valuable business leads.