At a major platform like the Shenzhen Gifts & Home Fair, which attracts thousands of exhibitors and tens of thousands of professional visitors from gift, houseware, and lifestyle sectors, effective booth design is essential for visibility and engagement. For FACE, NewPower’s booth design likely combined strong visual branding, product highlights, and an intuitive layout that guided attendees through key offerings. A well‑designed booth attracts foot traffic, encourages longer visitor interactions, and makes product demonstrations more effective. This strategic design helped FACE stand out in a crowded hall, foster meaningful connections with buyers, and generate high‑quality leads, contributing to the company’s success at the exhibition.